Sadé MuhammadSadé Muhammad

Vice President, Representation and Inclusion Partnerships at Forbes


Sadé Muhammad is Forbes’ Vice President, Representation and Inclusion Partnerships and leads the Representation & Inclusion Practice; she created this practice in January 2020. The practice is designed to unite marketers with leading voices to challenge existing systems and processes.

In her role, Muhammad brings the full breadth of Forbes’ platforms –, BrandVoice, Insights, LIVE events, social and more – to bear for brands seeking to create meaningful and engaging conversations with Forbes’ audience for the purpose of reimagining systems of inequity and transforming business worldwide.

Muhammad formerly served as Associate Director of Content Partnerships where she developed operational practices to drive content marketing strategies with client partners.

Prior to Forbes, Muhammad held various roles in marketing and advertising at NBCUniversal, Inc. Muhammad has her roots in journalism, making this her focus at Syracuse University and working at Black Enterprise News as a freelance writer. She also underwent NBC’s prestigious Page program.